F**k It T-shirts
They may have failed to make the cut for the Boden catalogue, on account of being 'a tad too nice', but we love our cotton tees, emblazoned with a satisfyingly direct message.
Sartorially yours for £16 each in our shop ».
F**k It Jewellery
A slug of silver so decadent that Fabergé himself would have blushed, casually stamped with a vulgar slogan and hung from a leather thong. A perfect gift for your loved one who, if you're following our philosophy correctly, probably means yourself.
A very reasonable £45 in our shop ».